We’re looking for a strategic, self-starting marketer to help shape and grow GM’s Next Best Action (NBA) strategy across products, services, and subscriptions in the post-purchase customer journey.
Requirements
- 5+ years of experience in marketing strategy, CRM, lifecycle marketing, customer growth, or related roles.
- Strong business acumen with the ability to connect customer strategy to commercial outcomes.
- Experience working cross-functionally and building credibility with a wide range of stakeholders and business teams.
- Demonstrated success leading or contributing to test-and-learn, experimentation, optimization, or performance improvement efforts.
- Ability to take ambiguous problems, structure them clearly, and move work forward with limited direction.
- Interest in and aptitude for learning Next Best Action, personalization, customer decisioning, and modern CRM capabilities.
- Strong communication and storytelling skills, including the ability to turn insights and strategy into clear recommendations.
- Bachelor’s degree
Benefits
- medical
- dental
- vision
- Health Savings Account
- Flexible Spending Accounts
- retirement savings plan
- sickness and accident benefits
- life insurance
- paid vacation & holidays
- tuition assistance programs
- employee assistance program
- GM vehicle discounts
To apply for this job please visit generalmotors.wd5.myworkdayjobs.com.

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