Role Overview
We’re looking for a Senior Product Manager to own the Lead-to-Opportunity domain within our Salesforce and GTM technology ecosystem. This role sits at the intersection of marketing operations, sales process, and technology owning the roadmap for how leads are captured, scored, routed, and converted into pipeline, and how our broader GTM tech stack supports that motion.
What You Will Do
Define, own, and maintain the multi-quarter internal product roadmap for the Lead-to-Opportunity domain covering lead capture, enrichment, scoring, routing, conversion, opportunity and the broader GTM technology stack integrated with Salesforce.
Why It Might Be a Fit
You’ll have direct influence over how we shape the team’s future operating model and how the next generation of BSAs grows into product managers.
Requirements
- 7+ years in Salesforce product management, business systems analysis, or Marketing/Revenue Operations technology roles, with demonstrated growth into product ownership
- Strong working knowledge of Lead-to-Opportunity processes; lead capture, scoring, routing, and conversion and how they connect marketing execution to sales pipeline
- Hands-on familiarity with the GTM technology stack: Salesforce Sales Cloud plus marketing automation platforms (Marketo, HubSpot, or Pardot), lead scoring and routing tools, and data enrichment or intent providers
- Good Understanding of quoting process
- Demonstrated ability to own and communicate multi-quarter internal product roadmaps to senior business and technology stakeholders
- Proven experience leading initiatives end-to-end with multiple stakeholders and competing priorities, especially across Marketing and Sales
- Sufficient technical fluency to engage meaningfully with engineering on API design, data model decisions, and integration trade-offs — without needing to write code
- Experience mentoring or upskilling analysts and BSAs, you enjoy developing people, not just managing tickets
- Excellent written and verbal communication; able to represent technical trade-offs to non-technical executives and translate business asks into clear technical requirements
- Comfortable operating in ambiguity and driving structure where none exists
- Experience with AI-assisted development workflows, data governance and compliance for lead data, or prior people-management experience
Benefits
- Flexible Paid Time Off
- Team Member Resource Groups
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental Leave
- Dental insurance
- Vision insurance
- Health insurance
- 401(k) or retirement plan
- Wellness programs
- Visa/relocation support
- Remote flexibility
- Stipends
- Bonus/commission
To apply for this job please visit job-boards.greenhouse.io.
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