Growth Marketing Specialist- APAC

Remote Full TimeUnited States (Remote)iHerb, LLC

We are looking for a Growth Marketing Specialist to support the execution, optimization, and operational management of paid media campaigns across key Asia-Pacific markets. The role involves executing and supporting paid media campaigns, managing campaign operations, and analyzing campaign performance.

Requirements

  • Hands-on experience executing or supporting paid media campaigns across platforms such as Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, or similar performance channels.
  • Experience with APAC-specific platforms such as LINE, Naver, Kakao, Yahoo Japan, Rakuten, Baidu, Xiaohongshu, or similar regional paid media platforms strongly preferred.
  • Strong campaign operations skills, including campaign setup, trafficking, QA, budget pacing, naming conventions, tracking, and performance reporting.
  • Ability to analyze campaign performance and identify practical optimization opportunities.
  • Familiarity with key performance metrics including CAC, ROAS, LTV, conversion rate, CTR, CPC, CPM, CVR, payback period, retention, and contribution margin.
  • Professional fluency or native-level fluency in English required.
  • Professional fluency or native-level fluency in at least one major APAC language strongly preferred, such as Japanese, Korean, Mandarin Chinese, Cantonese, Thai, Vietnamese, Bahasa Indonesia, Hindi, or another regionally relevant language.
  • Bachelor’s Degree in Business or related field preferred.
  • Generally requires 1-2 years of experience in performance marketing, growth marketing, paid media, digital marketing, or marketing operations.

Benefits

  • Medical, dental, vision, and basic life insurance programs
  • 401(k) plan
  • Time Off and Paid Sick Leave
  • Paid holidays
  • Restrict Stock Units and annual bonuses

To apply for this job please visit job-boards.greenhouse.io.


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