Marketing Data Analyst

Role Overview

Measure the impact of integrated marketing efforts, track key performance indicators (KPIs), and provide actionable insights to enhance campaign and web performance.

What You Will Do

Develops and maintains performance reports and dashboards on website, campaign and funnel performance and reports to stakeholders on a regular cadence. Analyze performance and provide thoughtful recommendations for optimizations.

Why It Might Be a Fit

Ability to evaluate data and translate into business insights to inform strategy across key company initiatives. Supports continued improvement of channel attribution capabilities and reporting.

Requirements

• Bachelor’s degree in statistics/analytics or related field
• 3-5 years of work experience in statistical or data analysis
• Excellent organizational, communication, presentation and analytical skills
• Must have skills: Google Analytics, BigQuery, SQL, Data Layer Implementations, and Microsoft PowerBI
• Proven ability in handling concurrent projects with attention to detail and accuracy

Benefits

• Comprehensive full medical, dental and vision Insurance
• Basic Life Insurance at no cost to the employee
• Company paid short-term and long-term disability
• 12 weeks of 100% paid Parental Leave
• Health Savings Account (HSA)
• Flexible Spending Accounts (FSA)
• Retirement savings plan
• Personal Paid Time Off
• Paid holidays and company-wide Wellness Day off
• Paid time off to volunteer at nonprofit organizations
• Pet friendly office environment
• Commuter Benefits
• Group Pet Insurance
• On the job training and skills development
• Employee Assistance Program (EAP)

Tagged as: Data Analysis