Team Lead Performance Marketing

On Site Full TimeMannheim, Baden-Württemberg, GermanyInstaffo

Role Overview

Lead a team in performance marketing, driving growth and innovation in a rapidly growing health and food scale-up. Collaborate with a dynamic and highly motivated team to develop and implement effective marketing strategies.

What You Will Do

Responsibilities include managing budgets, performance, and teams across Native, SEA, and Paid Social channels, as well as developing and implementing A/B tests and scalability strategies to improve channel performance.

Why It Might Be a Fit

The ideal candidate is a creative and analytical thinker with experience in performance marketing, leadership, and team development. They should be able to drive business growth through data-driven decision making and have a passion for innovation and experimentation.

Requirements

  • Fluent German (C1) and conversational English (B1-B2)
  • Very good direct-response knowledge: Advertorials, Landingpages, Offer logic, Funnel logic
  • Several years of experience in Performance Marketing with a focus on Native Advertising (e.g. Outbrain, Taboola)
  • Proven leadership experience – You have already led a team and developed it
  • Experience in Paid Social (especially Meta)
  • Ability to think creatively and analytically, with a focus on data-driven decision making
  • Background in the E-Commerce or D2C field in Beauty or Health
  • Experience in managing agencies and freelancers
  • Ability to communicate effectively and work independently

Benefits

  • Flat hierarchies
  • Fair remuneration
  • Occupational pension scheme
  • Varied and interesting work
  • Scale-up flair: You work closely with a dynamic and highly motivated team
  • Participations in cross-functional company development
  • Employee events (if possible)
  • Networking at various events and appointments

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To apply for this job please visit linkedin.com.

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