Global Demand Generation & Campaigns Manager

Role Overview

The Demand Generation and Campaign Manager will design and implement comprehensive demand generation and marketing campaigns for IQVIA Commercial Solutions, bringing a data-driven and innovative approach to the role.

What You Will Do

Develop and execute global multichannel campaigns, oversee ad copy creation, and lead A/B testing strategies to optimize campaigns and hit company performance goals.

Why It Might Be a Fit

The ideal candidate will have strong English written and verbal communication skills, experience in developing multichannel marketing campaigns, and a deep knowledge of B2B marketing channels relevant to Commercial life sciences decision-makers and influencers.

Requirements

• Bachelor’s degree in marketing, advertising, communications, business, or similar subject
• Strong English written and verbal communication skills
• Demonstrated experience in developing multichannel marketing campaigns that drove strong business results
• Deep knowledge of B2B marketing channels relevant to Commercial life sciences decision-makers and influencers
• Strong digital marketing experience, including tracking and reporting on ROI
• Excellent interpersonal skills and demonstrated ability to build cross-functional relationships
• Proactive nature, strong organizational and project management skills and the ability to manage multiple concurrent priorities
• Life sciences, healthcare and/or technology industry experience strongly preferred