Global Head of Marketing Effectiveness – Maternity Cover

Established in 1981, JD Sports is a leading international multi-channel retailer of sports, fashion, and outdoor brands. As Global Head of Marketing Effectiveness, you will lead the development and execution of a global effectiveness strategy, transforming how marketing impact is understood, measured, and optimised across all channels, markets, and customer touchpoints.

Requirements

• Extensive experience in marketing effectiveness, media strategy, analytics, or a combination of these (client or agency side)
• Proven experience leading effectiveness strategy across multiple brands, markets or at a global level
• Deep expertise in marketing mix modelling (MMM), attribution, and full-funnel measurement approaches
• Strong understanding of omnichannel retail and how marketing drives outcomes across different customer touchpoints and transaction channels
• Strong commercial acumen, with experience linking marketing investment to business outcomes and incremental impact
• Experience building, leading, and developing high-performing teams
• Advanced analytical capability and experience working with complex, large-scale datasets
• Exceptional communication and stakeholder influence skills, with the ability to engage and challenge at senior levels

Benefits

• Staff Discount On JD Group and other brands within the organisation
• Personal development opportunities to learn and develop at work