Role Overview
The Trade Marketing Manager will lead and execute retail marketing strategies that drive brand visibility, shopper engagement, and sustainable commercial growth across key retail partners in the Iberia region.
What You Will Do
The successful candidate will lead strategic trade marketing campaigns, partner with Sales, Marketing, and Retail customers, and leverage shopper, consumer, and retailer insights to inform decisions.
Why It Might Be a Fit
The ideal candidate will have a proven track record of delivering impactful retail activations, a strong understanding of the Iberia retail landscape, and experience managing budgets and analysing campaign performance.
Requirements
- Work experience in Trade Marketing, ideally within a consumer goods, retail or high-profile branded environments
- Passionate about retail, marketing trends and brand experiences
- Strong understanding of the Iberia (Spain & Portugal) retail landscape and omnichannel shopper marketing
- Demonstrated success delivering trade marketing campaigns across both physical and digital retail channels
- Experience managing budgets and analysing campaign performance to drive ROI
- Excellent stakeholder management and collaboration skills across the wider teams
- Experience working with retailers, agencies, sales teams, and marketing teams
- Retail media knowledge
- Fluent Spanish and English, written and spoken. Portuguese will be valuable, but not mandatory
Benefits
- Family Care Leave
- Insurances
- Wellbeing
- Colleague Discount
- Bonus
- Flexible work arrangement (hybrid work policy)
To apply for this job please visit lego.wd103.myworkdayjobs.com.

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