Marketing Manager (Field Marketing)

Role Overview

We’re looking for a Marketing Manager to lead account-based marketing and integrated campaigns across Thailand and Indonesia. You’ll partner with sales and regional teams to engage strategic accounts, drive demand and pipeline, and shape impactful AI and regional initiatives.

What You Will Do

Lead the strategy and execution of account-based marketing programmes across Thailand and Indonesia, spanning digital campaigns, workshops, executive engagements, partner activations and targeted events. Use data from tools such as Salesforce and Marketo to analyse account engagement, identify opportunities and inform marketing decisions.

Why It Might Be a Fit

You will bring global campaigns to life locally by adapting paid media, content and campaign assets for the local market. You will also develop relevant messaging, content and talk tracks for target audiences and buying groups, grounded in industry trends and account insights.

Requirements

• BA/BS degree or equivalent experience
• 6+ years of experience in B2B technology marketing, field marketing, demand generation or a related discipline
• Proven track record of leading ABM programmes for enterprise technology audiences and strategic accounts
• Strong understanding of the enterprise technology buying journey, with the ability to connect marketing activity to business and pipeline outcomes
• Experience working across Thailand and/or Indonesia, with broader SEA market knowledge highly valued
• Strong project management skills, with a track record of delivering multiple concurrent programmes to tight timelines
• Strong analytical capabilities, with experience using CRM, marketing automation and campaign reporting tools to measure performance and derive insights
• Comfortable communicating complex technical concepts clearly and compellingly to both technical and business audiences
• Experience with ICP development, buying groups, account planning, executive programmes and partner co-marketing is a strong plus
• Exceptional verbal and written English communication and presentation skills, with strong Thai language proficiency and the ability to manage and support localisation for the Thailand market