Marketing Manager, EMEA – Mattel Masterbrand & Creations

Role Overview

The Marketing Manager – EMEA will lead the planning and execution of Mattel Masterbrand’s highest-profile marketing activations across Europe, the Middle East and Africa, bringing the brand to life through breakthrough consumer experiences, integrated campaigns, media partnerships, retail programs and live events.

What You Will Do

Lead planning and execution of Mattel Masterbrand campaigns and evergreen initiatives across EMEA, including integrated marketing, media, experiential, and retail extensions.

Why It Might Be a Fit

We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

Requirements

• 7+ years experience in brand, integrated, regional or local marketing.
• Experience executing integrated marketing campaigns and consumer activations across multiple markets.
• Strong project and program management skills with the ability to manage multiple complex initiatives simultaneously.
• Experience managing agency partners, production timelines, and marketing budgets.
• Strong business and financial acumen with experience managing activation investments and ROI.
• Excellent cross-functional collaboration and stakeholder management skills.
• Ability to influence and build strong working relationships across Global, Regional and Local teams.
• Excellent communication, presentation, and organizational skills.
• Highly collaborative, proactive, and comfortable operating in fast-paced, highly matrixed environments.
• Proficiency in Outlook, PowerPoint, Word and Excel.

Benefits

• Gross annual salary range of EUR 66,400 – EUR 78,850
• Bonus scheme: Participation in Mattel Incentive Plan (MIP) with the target of 15% of base salary
• Time off according to CCNL Giocattolo Industria
• Hybrid working set-up
• Meal allowance
• Employee assistance program: Access to Modern Health, Headspace, and Maven
• Health insurance
• AD&D Insurance
• Flexible benefit (kindergarten, public transport or vouchers)
• Toy discount
• Christmas gift
• Family benefits program: 24 weeks off (for 1st caregiver) or 12 weeks off (for co-parent) fully paid on the arrival of new child, return to work program, path to parenthood, and family care leave