Product Marketing & GTM Lead

Go-to-Market (GTM) Lead to own the launch strategy and execution for two upcoming B2B SaaS products, responsible for product launch execution, beta user acquisition, positioning & messaging, demand generation, and outreach campaigns.

Requirements

• Proven experience as an early GTM hire (employee #1–5 preferred)
• Experience leading at least one successful SaaS product launch end-to-end
• 4–8 years of experience in product marketing, demand generation, growth marketing, or GTM strategy
• Strong copywriting and messaging ability
• Experience managing outreach, campaigns, launch execution, and building scalable systems and processes