Manager, Go to Market Excellence

On Site Full TimeNew York, New York, United StatesShake Shack

Role Overview

The Manager, Go-to-Market Excellence is responsible for translating approved business strategies into exceptional guest experiences. This leader owns cross-functional commercialization from initiative approval through national launch, ensuring every activation is coordinated across the organization, communicated effectively, and delivered consistently across every guest touchpoint and channel.

What You Will Do

Own end to end GTM (go-to-market) activation for business initiatives from approval through national launch. Translate marketing strategy into detailed execution plans across every guest touchpoint and marketing channel.

Why It Might Be a Fit

Help shape how one of the industry’s fastest growing brands brings innovation to market. Lead highly visible initiatives with executive visibility and frequent eTeam touchpoints.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
  • 3-5 years of experience in brand marketing, commercialization, project management, product marketing, or cross-functional business leadership.
  • Demonstrated experience leading complex, cross-functional initiatives from planning through launch
  • Exceptional organizational and program management skills with the ability to manage multiple high-priority initiatives simultaneously.
  • Excellent communication, influencing, and stakeholder management skills.
  • Experience navigating ambiguity while driving alignment across multiple teams.
  • Strong attention to detail without losing sight of broader business objectives.

Benefits

  • Weekly Pay and Performance bonuses
  • Shake Shack Meal Discounts
  • Exclusive corporate discounts for travel, electronics, wellness, leisure activities and more
  • Medical, Dental, and Vision Insurance
  • Employer Paid Life and Disability Insurance
  • 401k Plan with Company Match
  • Paid Time Off
  • Paid Parental Leave
  • Access to Employee Assistance Program on Day 1
  • Pre-Tax Commuter and Parking Benefits
  • Flexible Spending and Dependent Care Accounts
  • Development and Growth Opportunities

To apply for this job please visit shakeshack.wd5.myworkdayjobs.com.


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