Digital Marketing Specialist, Corporate and Investment Banking

Role Overview

The role uses data, insights, UX principles, and Artificial Intelligence (AI) to improve client experiences, campaign performance, and business outcomes. It ensures a consistent and compelling message across all marketing channels while driving innovation, continuous improvement, and alignment with Group standards.

What You Will Do

Implement and optimise integrated digital marketing and communication campaigns for the business unit, country, sector, product, or coverage area in scope. Use data and metrics to inform campaigns and measure performance.

Why It Might Be a Fit

The ideal candidate will have 5-7 years of experience developing innovative marketing campaigns and content that resonate with target audiences, working with digital marketing channels and platforms, and using data and metrics to inform campaigns and measure performance.

Requirements

• 5-7 years experience developing innovative marketing campaigns and content
• 1-2 years experience engaging at an Executive level in organisations
• Familiar with marketing automation tools, CRM systems, analytics platforms, and other marketing technology
• Certification in Artificial Intelligence (AI) would be advantageous

Benefits

• First Degree
• Certification in Artificial Intelligence (AI) would be advantageous