Role Overview
The Growth Activation Manager will help businesses grow on a global platform, working on campaigns and relationships that turn advertisers into long-term partners. The role is focused on merchant acquisition, activation, and incubation, with a strong emphasis on commercial judgement and data-driven execution.
What You Will Do
The Growth Activation Manager will identify high-potential businesses, bring them into the TikTok Shop ecosystem, and help them build the foundations required to successfully scale. This includes owning the early stages of the merchant journey, from prospecting and qualification through onboarding, first activation, advertising adoption, and initial GMV growth.
Why It Might Be a Fit
The ideal candidate will have a strong commercial judgement, the ability to identify businesses with significant growth potential, and experience building relationships with customers and influencing commercial decision makers. They should also be comfortable operating in a rapidly evolving business environment and adapting quickly to new opportunities and challenges.
Requirements
- Experience in business development, sales, ecommerce, digital advertising, client partnerships or a commercially focused account management role
- Proven ability to acquire, develop or grow customers while delivering against measurable commercial targets
- Strong commercial judgement and the ability to identify businesses with significant growth potential
- Experience building relationships with customers and influencing commercial decision makers
- Strong analytical skills and the ability to use data to prioritise opportunities, diagnose performance and recommend actions
To apply for this job please visit lifeattiktok.com.
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