Research Panel Growth Manager

Hybrid Full TimeBoston, Massachusetts, United StatesViant Group

Role Overview

The Research Panel Growth Manager will lead initiatives focused on growing and engaging the research panel community, owning the strategy, execution, and optimization of panel recruitment programs.

What You Will Do

The ideal candidate will develop and execute panel recruitment strategies, manage recruitment vendor relationships, and plan, launch, and optimize in-house recruitment and engagement campaigns.

Why It Might Be a Fit

The successful candidate will have 3–7 years of experience in marketing, campaign management, participant recruitment, customer engagement, or a related field, and strong analytical skills with experience using marketing and analytics platforms.

Requirements

  • 3–7 years of experience in marketing, campaign management, participant recruitment, customer engagement, or a related field
  • Experience with market research panels, research operations, customer communities, or participant recruitment strongly preferred
  • Proven experience managing marketing campaigns, external vendors, and strategic partnerships
  • Strong analytical skills with experience using marketing and analytics platforms to measure performance and translate insights into action
  • Familiarity with AI and automation tools, including generative AI, workflow automation, campaign optimization, and communication personalization
  • Strong written and verbal communication skills with the ability to collaborate effectively across teams and external partners
  • Highly organized with strong project management skills and the ability to manage multiple initiatives and priorities simultaneously
  • Experience with CRM, email marketing, lifecycle marketing, or marketing automation platforms preferred

Benefits

  • Fully paid health insurance
  • Paid parental leave
  • Unlimited PTO
  • Base compensation range: $100,000.00- $125,000.00

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To apply for this job please visit job-boards.greenhouse.io.


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