Director

About 2070 Health

W Health has set up India’s first healthcare focused Venture Studio called 2070 Health – an innovation platform that builds transformative healthcare companies from scratch by discovering disruptive opportunities in whitespaces. Distinct from the accelerator approach, the venture studio is closely involved in idea generation, day-to-day operations, and strategic decisions of growing new businesses. Companies incubated in the last 24 months include Elevate Now, Nivaan Care, Reveal Healthtech, BabyMD, and Everhope Oncology.

Role Definition

The Director – Go-to-Market & Growth Operations will work closely with the leadership team across Growth, Product, Sales, Operations, and Technology to drive business performance and execution. This role requires a highly adaptable operator who can own cross-functional initiatives, solve business problems, improve operational efficiency, and scale growth levers across the customer lifecycle.

The ideal candidate is comfortable working across strategy and execution, moving seamlessly between growth initiatives, sales processes, stakeholder management, analytics, technology-enabled problem solving, and business operations.

Responsibilities

Business Operations & Execution

• Drive cross-functional initiatives across Product, Sales, Marketing, Operations, and Technology teams
• Establish tracking mechanisms, operating cadences, and execution frameworks to ensure timely delivery of business priorities
• Identify operational bottlenecks and proactively drive resolution across stakeholders
• Coordinate with internal and external teams to ensure business objectives are delivered efficiently

Go-to-Market (Execution)

• Design and execute Go-to-Market strategies for growth initiatives with clear success metrics and tracking mechanisms
• Collaborate with marketing, sales, and design teams to translate Go-to-Market plans into high impact acquisition campaigns and conversion-focused journeys

Digital Marketing & Acquisition

• Plan, execute, and optimize performance marketing campaigns across Google Ads and Meta Ads (mandatory channels)
• Drive acquisition across paid search, paid social, and SEO, ensuring delivery against CPL, CPA, and ROAS targets
• Work with tools such as Google Analytics, Google Search Console, and/or Google Tag Manager to track, measure, and improve performance
• Continuously optimize funnels including landing pages, creatives, and retention journeys (email/SMS/WhatsApp) to improve conversion rates
• Run A/B tests across campaigns, creatives, and landing pages to improve efficiency and scale
• Own end-to-end performance marketing metrics including traffic, leads, conversions, CAC, and ROI

Sales Enablement & Revenue Operations

• Partner closely with inside sales teams to improve lead quality, conversion rates, and funnel efficiency
• Design and optimize sales processes, workflows, scripts, and operating playbooks
• Analyze conversion data and identify opportunities to improve sales productivity and revenue performance

Performance Tracking & Insights

• Build and manage dashboards to track CAC, CPL, ROAS, funnel conversion rates, and channel performance
• Analyze campaign performance and derive actionable insights to improve efficiency and scale high-performing channels

Requirements

• 5-7 years of experience across Growth, Go-to-Market, Business Operations, Product, Revenue Operations, or Performance Marketing in high-growth environments
• MBA from a Tier-1 institution is required, with preference given to candidates with an engineering background
• Strong understanding of acquisition channels including Google and Meta ecosystems
• Experience driving cross-functional initiatives and stakeholder management
• Demonstrated ability to operate in fast-paced, ambiguous environments. Candidates from consumer technology, quick commerce, gaming, marketplace, direct-to-consumer, healthcare, and high-growth startup ecosystems will be particularly relevant
• Familiarity with artificial intelligence-enabled productivity and automation tools is preferred

Benefits

• Flat, Performance-Driven Culture: Thrive in a collaborative, non-hierarchical environment where your impact is measured by results—not titles or seniority.
• Entrepreneurial Exposure: Work directly alongside seasoned founders and business leaders, taking ventures from 0 to 1 across multiple cutting-edge healthcare companies.
• Accelerated Learning & Growth: Fast-track your professional development as you solve high-impact problems and help launch the next wave of healthcare innovation.