Performance Marketing Executive

Role Overview

The Performance Marketing Executive will manage and optimize the performance funnel across paid media and organic discovery, while supporting channel sales partners with marketing execution.

What You Will Do

The role involves running and optimizing paid campaigns across Meta, Google, and TikTok, driving organic visibility through SEO and GEO, and supporting distributors and retail partners with marketing tools.

Why It Might Be a Fit

The ideal candidate will be comfortable building campaigns, briefing teams, and troubleshooting tracking issues, with strong analytical skills and attention to detail.

Requirements

• Diploma or Degree in Marketing, Business, Communications, Digital Marketing or a related discipline
• 3–5 years of hands-on experience running paid media across Meta and Google Ads
• Experience in health tech, wearables, consumer electronics or FMCG is a plus
• Working knowledge of SEO fundamentals, including keyword research, technical SEO and on-page optimization
• Proficient in the use of generative AI tools to support campaign planning, content development, customer and market research, performance analysis, SEO/GEO, reporting and day-to-day marketing execution

Benefits

• Opportunity to grow the performance and ecommerce engine behind a category-defining product
• Collaborative marketing team with direct exposure to regional growth strategy and channel partnerships
• Opportunity to experiment with emerging channels and AI-driven search and discovery ahead of much of the market