Technical Product Marketing Manager

Role Overview

Join AppGate’s product marketing team as a Technical Product Marketing Manager to focus on the Federal, Department of Defense (DoD) and broader Public Sector market. This role is hands-on and technically oriented, requiring a product marketer who can go deep with architects and engineers, understand government buying technology, and turn complex capabilities into clear value propositions.

What You Will Do

Develop and own Federal positioning, value propositions, personas, and messaging for AppGate ZTNA, partner with the solutions engineering team on RFPs and RFIs, map AppGate capabilities to government compliance and security control requirements, and create technical content for government audiences.

Why It Might Be a Fit

The ideal candidate will have 4-7 years of product marketing experience, direct experience marketing to Federal and DoD, and a strong technical aptitude in networking, identity, and access, and cloud security.

Requirements

• 4–7 years of product marketing experience
• Direct experience marketing or selling to Federal, DoD and/or State & Local government
• Hands-on familiarity with government RFP/RFI processes
• Working knowledge of government Zero Trust and cybersecurity frameworks
• Strong technical aptitude in networking, identity and access, and cloud security
• Excellent writing and storytelling skills
• Proven experience launching products and equipping sales with effective playbooks and assets
• Data-driven: experience tracking content performance, win rates and GTM metrics
• U.S. citizenship required; an active security clearance, or the ability to obtain and maintain one, is preferred
• Bachelor’s degree (preferred) in Marketing, Communications, Business, Computer Science or a related field

Tagged as: Data Analysis