Content SEO Program Manager

Role Overview

As a SEO Program Manager focused on content, you’ll shape how millions of people discover Apple across the world’s most influential search platforms. You’ll own content optimization strategy across multiple product lines, bringing together data, creativity, and cross-functional influence to ensure Apple’s digital presence is as compelling as our products.

What You Will Do

You’ll run search-led programs from start to finish, from keyword research and content architecture through AI platform optimization. You’ll work closely with the Commercial Marketing, Merchandising, Product Marketing, and Marcom teams.

Why It Might Be a Fit

If you’re energized by the intersection of search science, storytelling, and scale, this role is built for you.

Requirements

• 8+ years of hands-on SEO experience with a clear focus on content optimization
• Has independently owned an SEO content roadmap covering multiple product lines or business segments at the same time
• Has carried out and delivered large-scale keyword research projects that directly shaped content production or site architecture decisions
• Has presented SEO performance reports or strategy recommendations to senior stakeholders (Director level or above)