Senior Product Marketing Manager – Teamwork Graph Adoption

Role Overview

The Senior Product Marketing Manager will lead adoption for Atlassian’s core platform data and context capabilities (Teamwork Graph). The role combines foundational product marketing with a growth mindset to drive ongoing activation and deeper engagement across the customer base.

What You Will Do

The Senior Product Marketing Manager will define and execute the adoption strategy, build credible narratives for diverse audiences, drive full-funnel engagement and activation programs, empower cross-functional teams, and measure and iterate.

Why It Might Be a Fit

The ideal candidate will have 6+ years of product marketing experience in B2B SaaS, with a focus on platform, data, developer, or infrastructure products. They will have a proven track record of developing positioning, GTM strategies, and adoption programs that drove measurable product activation and usage growth.

Requirements

• 6+ years of product marketing experience in B2B SaaS, with a focus on platform, data, developer, or infrastructure products
• Proven track record of developing positioning, GTM strategies, and adoption programs that drove measurable product activation and usage growth
• Demonstrated ability to market to both deeply technical audiences (developers, data engineers, platform teams) and business stakeholders
• Strong technical acumen and fluency in data concepts, APIs, and modern developer workflows
• Exceptional storytelling, writing, and communication skills, capable of turning complex architectural concepts into clear, actionable value
• Experience collaborating closely with Product, Engineering, Growth, and Field teams to deliver shared adoption outcomes
• Strong analytical mindset with experience using data and customer feedback to prioritize initiatives and measure business impact

Benefits

• Health and wellbeing resources
• Paid volunteer days
• Competitive compensation program
• Bonuses
• Commissions
• Equity