APAC Marketing Lead (Sydney or Melbourne)

Role Overview

The APAC Marketing Lead will develop and deliver marketing plans across APAC, with an initial focus on Australia and Singapore. The role will work closely with regional Partners and Directors, along with colleagues across the Clients & Marketing team (primarily based in the UK).

What You Will Do

The APAC Marketing Lead will develop and deliver integrated campaigns, thought leadership, case studies, digital content, webinars, and other marketing initiatives. The role will also manage regional marketing budgets, allocate investment effectively, and assess and prioritise marketing opportunities and requests based on business value, audience need, and available resources.

Why It Might Be a Fit

The successful candidate will be likely from a larger professional services firm seeking a growth marketing, entrepreneurial, autonomous role linked into commercial strategy.

Requirements

• At least 5 years’ B2B marketing experience, ideally including experience within a professional services firm or a relevant sector such as Energy and Resources, Climate Change or Sustainability.
• Proven track record of developing marketing strategies and selecting the right mix of tactics to support awareness and drive business growth.
• Experience working within a global organisation, balancing regional priorities with global strategy and governance.
• Understanding of how partnership-based organisations operate, with previous professional services experience highly desirable.
• Excellent planning, organisation and project management skills, with the ability to manage multiple priorities simultaneously.
• Confident using digital marketing channels, analytics and marketing technology, with an interest in applying emerging tools, including AI, to improve marketing effectiveness.
• Strong commercial mindset, with the ability to measure, report on and communicate the impact of marketing activity to stakeholders.
• Comfortable working with autonomy, using sound judgement to progress work, resolve issues and escalate matters when needed.
• A confident relationship builder who can influence senior stakeholders and bring colleagues together across functions, sectors, geographies and time zones.
• Adaptable and resilient, with the ability to reprioritise activity in response to changing business and market needs.
• Professional, approachable and people-focused.
• A collaborative team player who works effectively with colleagues across functions, locations and time zones, using virtual tools and ways of working to build strong relationships.

Benefits

• Generous Annual Leave Policy
• Flexible Working
• Corporate Responsibility Days
• Wellbeing Fund
• Profit Share Scheme

Tagged as: Project Management