Marketing Manager, Alliances

Role Overview

We are looking for an Alliance Marketing Manager to shape and lead our alliance marketing strategy across Canada. In this hands-on role, you will work closely with the National Lead of Strategic Alliances to deliver standout events, campaigns, and programs to elevate BDO’s brand, deepen partner engagement, and accelerate demand.

What You Will Do

Lead and optimize integrated marketing programs that expand reach, strengthen partner engagement, and grow pipeline. Partner with Alliances leadership on joint marketing initiatives that generate demand and revenue.

Why It Might Be a Fit

You will demonstrate BDO’s core values through all aspects of your work: Integrity, Respect and Collaboration. You will understand our client’s industry, challenges, and opportunities; clients describe you as positive, professional, and delivering high quality work.

Requirements

• University Degree in related subject
• 3-5 years of marketing experience at the manager (or equivalent) level
• B2B/professional services knowledge and/or experience is an asset
• Proven track record of building and executing successful marketing plans and campaigns
• Experience with project managing events and event execution is an asset
• Proven track record of delivering on marketing KPIs and achieving full funnel results
• Strong business acumen, curiosity and the ability to turn data into insights that drive strategy
• Excellent communication, stakeholder management, and interpersonal skills
• Strong project management and digital skills
• Ability to prioritize workloads and the flexibility to manage multiple tasks and deadlines

Benefits

• Comprehensive benefits from day one
• Flexible personal time off policy
• Reimbursement for wellness initiatives that fit your lifestyle
• Total rewards that matter: We pay for performance with competitive total cash compensation that recognizes and rewards your contribution
• Giving back adds up: Where company meets community. BDO is actively involved in our communities by supporting local charity initiatives
• Everyone counts: We are committed to creating a workplace where employees can participate fully, contribute meaningfully and succeed without barriers
• Flexibility: All BDO personnel are expected to spend some of their time working in the office, at the client site, and virtually unless accommodations or alternative work arrangements are in place