Staff Product Marketing Manager (Remote)

Role Overview

Innovate with purpose at BILL, a rapidly growing Fintech Company. The Product Marketing team at BILL is the driving force behind bringing products to market and growing their impact on customers and the business. As a Staff Product Marketing Manager, you will architect the go-to-market (GTM) strategy for the Accounting Channel and build the systems that help our teams execute across the full GTM lifecycle.

What You Will Do

Architect the GTM strategy for the Accountant Channel, translating insights that drive acquisition, adoption, and retention. Influence roadmap and investment decisions for the segment, partnering with Product to turn firm and sales insights into prioritization. Define the research learning agenda for the channel.

Why It Might Be a Fit

Success in this role will be measured by shared Accounting Channel goals, which you’ll co-own with Sales and Product, and by the adoption and quality of the GTM systems you build.

Requirements

• 12+ years of professional experience in Product Marketing (or closely related role)
• Proven experience in B2B SaaS and/or fintech with preference for companies that sell to accounting and finance professionals or financial operations software
• A track record of successful product and feature launches, including developing positioning, messaging, and GTM strategy
• Experience supporting a channel sales or indirect distribution motion, including creating enablement tools for a sales team that sells through partners, advisors, or professional firms
• Experience conducting market research, competitive analysis, and customer segmentation, and translating findings into strategy and roadmap decisions, with a strong analytical mindset and the ability to work closely with research and analytics teams
• Demonstrated ability to influence senior stakeholders and outcomes through others across Product, Sales, and Marketing, without direct authority
• Strong written and verbal communication skills, with experience presenting to VP and executive leadership
• Ability to reconcile competing priorities across audiences, products, or sales motions in a highly matrixed environment

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Life and disability insurance
• 401(k) retirement plan
• Flexible spending & health savings account
• Paid holidays
• Paid time off
• Employee Stock Purchase Program with employee discounts
• Wellness & Fitness initiatives
• Employee recognition and referral programs