Role Overview
The Digital Marketing Manager, Consumer will own paid media strategy and execution, build and launch campaigns across multiple platforms, and develop full-funnel media plans for new restaurant openings and promotions.
What You Will Do
The role involves managing paid media budgets, pacing models, and performance analysis, as well as building and maintaining reporting through Supermetrics and Looker Studio. The manager will also plan and execute email and push campaigns, build segmentation and lifecycle strategy, and connect CRM audiences to paid media for suppression and lookalike modeling.
Why It Might Be a Fit
The ideal candidate will have 4-6 years of hands-on paid media experience, in-platform fluency in Google Ads and Meta Ads Manager, and strong spreadsheet skills. The role offers the opportunity to work on recognized brands and see results in a restaurant’s sales the same week.
Requirements
- 4–6 years of hands-on paid media experience
- Deep, in-platform fluency in Google Ads and Meta Ads Manager
- Working knowledge of GA4 and GTM
- Strong spreadsheet skills
- Clear written and verbal communication
- Organized and self-directed
To apply for this job please visit jobs.gusto.com.

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