VP, Product Marketing & Strategy

Role Overview

The VP, Product Marketing & Strategy will be a key architect of how the company’s strategy translates into market-facing positioning, go-to-market execution, and cross-functional alignment. This is a highly visible role that sits at the intersection of Sales/Business Development, Partner Management, Product, Editorial, Commercial Operations, and executive leadership.

What You Will Do

Own the ongoing analysis of the markets the company operates in, translate company-level strategy into clear, actionable product marketing and go-to-market plans, develop differentiated positioning and messaging for owned & operated properties, and lead go-to-market planning for new products and business lines.

Why It Might Be a Fit

The ideal candidate will have 10+ years of experience in product marketing, strategy, or growth roles, with at least 3-5 years in a senior/leadership capacity, and a strong grasp of digital monetization models and how positioning and GTM strategy shift depending on the model.

Requirements

• 10+ years of experience in product marketing, strategy, or growth roles
• 3-5 years in a senior/leadership capacity
• Strong grasp of digital monetization models

Benefits

• Healthcare
• 401(k) matching
• Lifestyle spending stipends
• Flexible time off
• Parental leave
• Generous paid holidays
• Comprehensive life insurance
• Employee resource groups