Growth Marketing Manager

Role Overview

As a Growth Marketing Manager on our B2B Marketing & Sales team, you’ll own the execution and optimization of integrated demand generation programs across organic, inbound, paid, and email channels. This remote role, based in the United States or Canada, is ideal for a data-driven marketer who understands the technical layer behind modern B2B growth — from SEO, AEO, GEO, and CRO to marketing automation, website performance, analytics, and AI-enabled execution.

What You Will Do

Plan and execute integrated demand generation programs across organic, inbound, paid, and email channels with clear pipeline objectives and KPIs at each funnel stage. Develop go-to-market campaign programs, including audience segmentation, messaging frameworks, asset briefs, launch sequencing, and performance tracking.

Why It Might Be a Fit

We challenge conventions to deliver outcomes unimagined by creating customer experiences that go beyond WOW. In this role, we offer benefits that help support your unique lifestyle: the base salary range for this position is $80,000 – $100,000 plus incentives that align with individual and company performance.

Requirements

• 5–7 years of B2B demand generation or growth marketing experience
• demonstrated success owning and executing multi-channel demand generation programs with measurable pipeline impact
• strong working knowledge of SEO fundamentals, plus practical experience with AEO and GEO as emerging visibility channels
• proficiency in at least one major marketing automation platform, such as HubSpot or Marketo
• hands-on experience using tools such as LinkedIn Campaign Manager, Google Ads, Google Search Console, Google Analytics 4, Looker, Google Tag Manager, SEMrush, Ahrefs, Claude, and Microsoft Copilot
• analytical and data-driven, with the ability to define success before launch, measure rigorously, and use results to guide the next decision
• experimentation mindset — test, document, scale what works, and move quickly from what does not
• experience shipping work with AI tools as a productivity and quality multiplier
• clear and confident communication skills, whether writing a sharp campaign brief, a senior stakeholder update, or a structured performance report

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Comprehensive employee assistance program
• Registered Retirement Savings Plan
• Paid time off and holidays
• Paid learning days