Customer Programs Marketing Manager

Role Overview

Cornerstone Building Brands is seeking a highly motivated and experienced Customer Programs Marketing Manager to join their team. The successful candidate will be responsible for the daily operations, performance tracking, and optimization of contractor-facing loyalty, incentive, and engagement programs targeted towards the contractor and builder customer segments.

What You Will Do

The main objective will be to drive program participation and engagement that builds customer loyalty and sales growth, while developing business solutions for our largest strategic partners in the new construction, repair, and remodel industries.

Why It Might Be a Fit

The successful candidate will work closely with the field sales team and strategic account managers to implement effective pull strategies, and will play a vital role in customer advocacy, lead nurturing, contractor/builder collateral strategy, and supporting training and engagement events.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field
• 2 years+ Experience managing loyalty or credentialing programs
• 5+ years experience in marketing roles focused on pull strategies and engagement initiatives with trades audiences
• Understanding of the new construction, repair and remodel industries, and contractor and builder segments preferred
• Proven track record of developing and executing successful marketing campaigns and initiatives, including managing key account relationships
• Proficiency in marketing tools and software applications
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with internal and external stakeholders
• Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously
• Ability to thrive in a fast-paced, matrixed environment

Benefits

• Medical, dental, and vision benefits starting day 1
• 401k
• PTO
• Paid holidays
• FSA
• Life insurance
• LTD
• STD
• EAP
• Discount programs
• Tuition reimbursement
• Training
• Professional development