Marketing Operations Manager (maternity leave replacement)

We’re looking for a data-driven and detail-oriented professional to join our marketing team as a Marketing Operations Manager (maternity leave replacement). You’ll be the operational backbone of our marketing engine — ensuring smooth system operations, reliable data, and clear reporting that drives decision-making.

Requirements

• Manage and optimize HubSpot for campaigns, lead management, workflows, and automations.
• Ensure data accuracy and integrity across marketing tools and CRM.
• Set up campaign tracking, UTMs, and dashboards to monitor performance.
• Support marketing and sales alignment through clear lead flow and lifecycle tracking.
• Help execute campaigns with technical setup, segmentation, and reporting support.
• Build and maintain dashboards and reports (HubSpot, Excel, BI tools).
• Analyze performance metrics across channels — web, email, paid, and events.
• Track key marketing KPIs (leads, pipeline, ROI, conversion rates, etc.).
• Provide insights and recommendations for optimizing performance and spend.
• Support management with ad-hoc data analyses and executive summaries.