Product Led Growth Marketing Lead

Role Overview

As the Product-Led Growth (PLG) Marketing Lead, you will drive Dynatrace’s PLG strategy, collaborating across teams to design and scale programs that accelerate signups, activation, adoption, and retention.

What You Will Do

Define the PLG strategy, optimize the product journey, own growth metrics, lead experimentation, communicate impact, and inspire and mentor a team.

Why It Might Be a Fit

The role requires a proven expert in growth, lifecycle, or demand marketing, with a strong preference for experience in product-led growth (PLG), and a track record of results in driving measurable growth.

Requirements

• 7+ years in growth, lifecycle, or demand marketing
• Proven expertise in product-led growth (PLG)
• Collaborative mindset
• Track record of results in driving measurable growth
• Data-driven approach
• Leadership excellence

Benefits

• Targeted base pay range of $148K to $185K
• Career development program
• International mindset
• Culture that fosters innovation and creative collaboration

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