Local Area Marketing Manager – Owned Media & Community

Role Overview

The Local Area Marketing Manager – Owned Media & Community will lead and empower the delivery team responsible for owned digital channels, local content creation, and community partnerships across 350+ iconic pubs nationwide.

What You Will Do

You will oversee channel strategy and operational standards across venue websites, Google Business Profiles, social media accounts, digital screens, and local directory listings. You will establish community sponsorship frameworks, oversee local partnership activations, and drive guest footfall, visibility, and loyalty at speed and scale.

Why It Might Be a Fit

The ideal candidate will have 6+ years in digital marketing and social media management, preferably within multi-site retail or hospitality environments, and a proven track record in leading, mentoring, and developing high-performing digital content and media delivery teams.

Requirements

• 6+ years in digital marketing and social media management, preferably within multi-site retail or hospitality environments
• A proven track record in leading, mentoring, and developing high-performing digital content and media delivery teams
• Deep understanding of digital platforms including Meta Business Suite, Google Business Profile, Content Management Systems (CMS), local listings management, and social media scheduling tools
• Demonstrated experience building and executing scalable community sponsorship frameworks and local business partnership strategies
• Exceptional relationship-building skills to partner with field teams and central delivery specialists, paired with high brand adherence and compliance discipline
• A tertiary qualification, preferably in marketing or equivalent practical industry experience

Benefits

• An exclusive discount card for our ALH Hotels pubs & accommodation, BWS, Dan Murphy’s and other Endeavour Group brands
• Discounts at Woolies supermarkets and BIG W through our partnership with Woolworths
• Access to a range of free services to help you live well and support your physical, mental and financial wellbeing
• Dedicated learning and development options to grow an idea, yourself, and your career