Associate Manager, Performance Marketing

Role Overview

As an Associate Manager, Performance Marketing, you’ll play a key role in driving customer acquisition through data-informed strategies, creative experimentation, and continuous optimization across Hearst Magazines’ consumer portfolio.

What You Will Do

Develop and execute paid acquisition strategies, manage day-to-day paid media campaigns, optimize campaign budgets, and lead paid distribution strategies.

Why It Might Be a Fit

You’ll collaborate with top-tier professionals, grow your skills, and prioritize your well-being with a comprehensive benefits package.

Requirements

• 1+ years of experience managing paid media campaigns for a consumer business
• Hands-on experience with Meta, Google, and other paid acquisition platforms
• Familiarity with customer acquisition metrics such as CPA, CPL, and ROAS
• Strong analytical skills with the ability to interpret performance data and make actionable recommendations
• Excellent communication and cross-functional collaboration skills
• Strong organizational skills with exceptional attention to detail and the ability to manage multiple priorities
• Curiosity and enthusiasm for experimentation, AI-enabled marketing, and continuous learning
• Ability to thrive in a fast-paced, collaborative environment while managing competing priorities

Benefits

• Work with the Best
• Grow Your Skills
• Work-Life Harmony
• Foster Connection & Belonging
• Wellness First
• Plan for Your Financial Future