Marketing Manager (B2B)

On Site Full TimeSacramento, California, United StatesFicoso

Role Overview

The Marketing Manager has a highly impactful individual contributor role on a lean and collaborative Product & Marketing team. They own and execute marketing programs for our core B2B product, the Ficoso due diligence and risk management portal.

What You Will Do

Develop and execute integrated marketing campaigns, drive organic growth, manage LinkedIn presence, optimize paid marketing strategy, create and deliver engaging content, and work with industry organizations and partners to create joint marketing initiatives.

Why It Might Be a Fit

The ideal candidate is equally comfortable developing strategy as well as rolling up their sleeves to execute campaigns, create content, lead go-to-market motions, analyze performance metrics, optimize marketing systems, and support sales success.

Requirements

  • 5+ years of B2B marketing experience, ideally in SaaS, financial services and/or compliance.
  • Bachelor’s degree in business-related field, or equivalent experience/certificates.
  • Proven track record of spearheading multi-channel launch and/or demand generation campaigns.
  • Deep expertise in creating engaging digital experiences, optimizing discoverability and crafting innovative strategies to promote awareness, thought leadership, engagement, and conversion.

Benefits

  • Dental insurance
  • Vision insurance
  • Paid holidays
  • Paid time off
  • Retirement plan
  • Health insurance
  • Wellness program
  • Parental leave
  • Visa/relocation support

To apply for this job please visit recruiting.paylocity.com.


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