Director, SMB Product Marketing, Financial Value-Added Services

Role Overview

The Director, SMB Product Marketing, Financial Value-Added Services will define and execute the go-to-market strategy, processes, and operations for SMB Merchant Solutions Financial Services portfolio. The ideal candidate combines deep go-to-market expertise, strong commercial and analytical skills, and experience launching and scaling financial services or fintech products.

What You Will Do

Define and scale the go-to-market operating model for SMB Financial Services, partner with Product Management, lead go-to-market planning and execution, drive alignment across teams, and build strong relationships with internal stakeholders and external partners.

Why It Might Be a Fit

The ideal candidate has 10+ years of experience in SMB product marketing, go-to-market, growth, product management, strategy, or related functions, and a Master’s degree or equivalent professional experience.

Requirements

• 10+ years of experience in SMB product marketing, go-to-market, growth, product management, strategy, or related functions
• Proven experience building campaigns, developing collateral, and SMB communications/messaging
• Experience launching and growing financial services, payments, fintech, banking, lending
• Strong understanding of product commercialization
• Strong analytical and data-driven decision-making skills
• Strong communication, presentation, and stakeholder management skills
• Ability to influence senior leaders and drive alignment across diverse teams and organizations
• Master’s degree or equivalent professional experience

Benefits

• Annual incentive opportunity
• Equity awards