Segment Marketing Manager

The Segment Marketing Manager is a senior individual contributor responsible for developing and executing the marketing strategy that supports assigned business(es). This role owns the vertical marketing strategy, content, and banker enablement for the assigned business(es), ensuring that every banker goes to market with a consistent, credible, and compelling Flagstar story that builds trust and advances client relationships before a conversation ever begins.

Requirements

• Develop and execute the marketing strategy that supports assigned business(es)
• Own the vertical marketing strategy, content, and banker enablement for the assigned business(es)
• Develop industry-best pitchbooks, sales materials, and client-facing content
• Build and maintain a library of pitchbooks, one-pagers, market commentary, and presentation materials
• Develop tools, programs, and resources that allow bankers to go to market with a consistent, credible, and well-supported Flagstar story
• Track and report on marketing program performance
• Collaborate with Creative, Content, Brand, and Field Marketing teams

Benefits

• Medical, dental, vision, life, and disability insurance
• Comprehensive leave program
• Variable incentives, bonuses, commissions, or other awards