Sales and Marketing Manager

Role Overview

This is a hybrid role combining hands-on marketing execution with sales development responsibilities. The person will be responsible for building and executing campaigns, taking initial qualification calls, and preparing opportunities for handover to senior sales leadership. The primary success metric is pipeline creation.

What You Will Do

Own and execute LinkedIn campaigns, outbound sequences, and digital marketing activities to generate qualified leads. Conduct initial qualification calls with inbound and outbound prospects. Track and report on campaign performance and pipeline contribution.

Why It Might Be a Fit

We are looking for a commercially minded marketer who enjoys being close to the sales process. The ideal candidate has 2-3 years in B2B marketing practice, 3 years plus experience in SDR/BDR roles, and experience running digital campaigns.

Requirements

• 2-3 years in B2B marketing practice
• 3 years plus experience in SDR/BDR roles
• Experience running digital campaigns (LinkedIn, HubSpot, Marketo, or similar)
• Strong communication skills and confidence in customer-facing qualification calls
• Understanding of industrial or technical markets (or ability to learn quickly)
• Ability to manage multiple campaigns and priorities in a fast-paced environment
• Strong organisational skills and attention to detail

Benefits

• 3 weeks’ vacation and 5 personal days
• Comprehensive Medical, Dental, and Vision benefits
• Employee stock ownership
• RRSP/401k matching programs
• Lifestyle rewards