Role Overview
We are looking for a Head of Growth to lead commercial growth as the business rebuilds and expands its digital platform. You’ll own growth strategy across customer acquisition, activation, monetisation, retention, reactivation and community, with a key focus on restoring sustainable recurring subscription growth.
What You Will Do
Own the growth strategy with a focus on increasing recurring subscription revenue. Identify opportunities to improve acquisition, conversion, retention, and revenue. Develop and test new growth channels, strategies, and initiatives.
Why It Might Be a Fit
Someone who has owned commercial growth, not just individual marketing channels. Someone who retains ownership of getting it done and keeps momentum. A leader who can build and develop a team, not just work as an individual contributor.
Requirements
- 5+ years of progressive growth/marketing experience
- Ideally including senior ownership of commercial or revenue growth within a digital subscription or recurring-revenue business
- ActiveCampaign experience is highly desirable, along with strong experience using an equivalent lifecycle marketing or CRM platform
- Strong working knowledge of analytics, advertising and marketing platforms such as GA4, Meta, Google and Canva
- Experience with subscriptions, memberships, SaaS, digital products or another recurring-revenue business model
- Experience developing growth strategies across customer acquisition, conversion, retention, and recurring revenue
- Strong analytical and data-driven decision-making skills
- Hands-on experience with paid acquisition and digital marketing
- Strong written and verbal English communication skills
- Demonstrated experience building or growing an engaged customer community that contributed to outcomes such as advocacy, referrals, retention or organic growth
Benefits
- Competitive salary range: $3,000 AUD – $4,000 AUD / Monthly
To apply for this job please visit jobs.workable.com.
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