Sales & Marketing Director

Role Overview

The Sales & Marketing Director will own and lead the company’s entire revenue generation function, overseeing both Sales and Marketing as one unified department. The primary mission is to build a predictable, scalable, and high-performing growth engine that consistently generates qualified leads and converts them into long-term clients.

What You Will Do

Responsibilities include owning the entire sales and marketing funnel from lead generation through to signed contracts and new client acquisition, developing and executing the company’s overall sales and marketing strategy, auditing existing sales and marketing processes, and building predictable and scalable lead generation systems across multiple acquisition channels.

Why It Might Be a Fit

The ideal candidate is a commercially driven leader with extensive experience building, leading, and scaling both sales and marketing functions. They have successfully owned revenue targets, developed high-performing teams, and implemented systems that generate predictable business growth.

Requirements

• At least 5 years of experience leading Sales, Marketing, or Revenue functions with direct ownership of commercial results
• Proven experience building, scaling, and leading high-performing Sales and Marketing teams
• Demonstrated ability to personally drive revenue growth while also developing scalable commercial systems and processes
• Significant experience working within a digital marketing agency or SaaS company serving ecommerce businesses (required)
• Proven success generating qualified leads through multiple acquisition channels including SEO, outbound sales, partnerships, referrals, content marketing, and other growth initiatives
• Strong sales experience with a proven track record of personally closing new business and managing high-value sales opportunities
• Excellent understanding of sales pipeline management, lead qualification, conversion optimization, and revenue forecasting
• Strong analytical skills with the ability to measure funnel performance, interpret commercial data, and make data-driven decisions
• Experience managing departmental budgets, hiring, resource planning, and operational performance
• Excellent leadership, coaching, and people management skills with the ability to build high-performing remote teams
• Outstanding written and verbal communication skills in English
• Strong organizational skills, accountability, responsiveness, and ability to consistently meet deadlines
• Ability to work independently while collaborating effectively with cross-functional teams in a fully remote environment
• Experience selling retention marketing services such as Email Marketing, SMS Marketing, or UGC services is a strong advantage
• Familiarity with Klaviyo, ecommerce marketing technology, and the broader ecommerce ecosystem is highly desirable
• Existing relationships or network within the ecommerce or DTC industry is considered a strong advantage

Benefits

• Fixed-rate monthly salary paid in USD, with uncapped performance-based commission tied to closed revenue
• Contractor status after signing our non-disclosure agreement
• Exclusivity agreement (nullifying the possibility to work in a position of a similar nature while working for Hustler Marketing)
• Regular performance reviews every 9-12 months, with the first one being after 3-6 months
• Re-evaluation of the role and workload after 6-12 months
• Fully remote position with a flexible work schedule
• Senior leadership position with direct ownership of Sales and Marketing strategy, budget, channels, and hiring