Marketing Manager

Role Overview

We are looking for an experienced Marketing Manager to take on ownership of the marketing and lead generation strategy for a growing portfolio of B2B software products. This is a highly commercial role where you will have a direct impact on pipeline growth, lead quality, and revenue generation.

What You Will Do

Develop and execute lead generation strategies across a portfolio of B2B software products, plan, launch, and optimise multi-channel marketing campaigns to drive qualified leads and pipeline growth, and manage and optimise paid social campaigns across platforms such as LinkedIn and Meta.

Why It Might Be a Fit

This role offers the opportunity to shape strategy and influence business growth, with a stable, international working environment and exposure to a diverse range of vendor products and European markets.

Requirements

• 3+ years of experience in B2B marketing, demand generation, or digital marketing.
• A proven track record in B2B performance marketing and lead generation.
• Strong, hands-on experience with paid social campaigns (LinkedIn, Meta) or managing agencies that deliver them.
• Experience carrying a quota and managing budgets of more than £15k a month, with a positive return on investment that you can evidence.
• Experience managing agencies and getting the best work from them.
• Experience tracking campaign performance and optimising ROI.
• Ability to work closely with sales teams to drive qualified pipeline growth.
• Strong organisational, communication, and stakeholder management skills.
• Self-motivated and comfortable working independently in a remote environment.

Benefits

• Annual leave in line with local statutory entitlements, increasing with tenure
• Pension benefits provided in accordance with local requirements, following successful probation
• Life assurance benefit, subject to successful completion of probation and provided in line with local arrangements
• Fully remote working