Integrated Marketing Manager

Role Overview

The Integrated Marketing Manager serves as a strategic link between the corporate marketing team and franchisees, ensuring localized marketing efforts reflect the JETSET brand and business objectives. This role partners closely with franchise operators to build local marketing guides and resources, approve local marketing activations and digital marketing initiatives, and support execution.

What You Will Do

Key responsibilities include franchisee marketing support, pre-opening and presales, activation approvals and brand compliance, performance and reporting, and cross-functional collaboration and program improvement.

Why It Might Be a Fit

The ideal candidate is data-driven, comfortable enforcing brand standards, and accountable for marketing spend and ROI. They should have a passion for fitness, wellness, and delivering exceptional customer and member experiences.

Requirements

• Bachelor’s degree in Marketing, Business, Operations, or related field
• 3-5 years of experience in field, local, or integrated marketing
• Experience in franchise, retail, or fitness/health industries preferred
• Strong understanding of sales-marketing integration and pre-opening campaign execution is a plus
• Proficiency in tracking marketing KPIs, performance analysis, and reporting
• Strong relationship management skills and the ability to offer proper support while maintaining rigorous standards

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or retirement plan
• Paid time off
• Paid holidays
• Travel reimbursement
• Flexible work arrangements

Tagged as: Data Analysis