Growth Content Lead

Role Overview

The Growth Content Lead will grow Legion across three connected areas: paid acquisition, lifecycle marketing, and site content. The role requires a hands-on generalist who can set priorities, write briefs, run experiments, and create or adapt content and simple assets, partnering with Design, Product, and Engineering as needed.

What You Will Do

The Growth Content Lead will own the creative thinking behind paid campaigns, maintain a dependable creative testing cadence, shape page narratives, and plan, write, and improve communications for key moments in the patient journey.

Why It Might Be a Fit

The ideal candidate will have 5+ years in growth or content marketing, strong creative judgment, experience turning performance and audience insights into useful creative briefs, and a track record of testing paid creative and using what you learn to shape the next brief and iteration.

Requirements

• 5+ years in growth or content marketing
• Strong creative judgment
• Experience turning performance and audience insights into useful creative briefs
• A track record of testing paid creative and using what you learn to shape the next brief and iteration
• Experience writing or shaping website and landing-page content
• Experience planning or improving lifecycle communications
• Clear writing and editing skills
• Comfort reading performance across paid, site, and lifecycle
• Comfortable collaborating with analysts or engineers
• Strong organization, follow-through, and warm, direct communication

Benefits

• Dental insurance
• Vision insurance
• In-person retreats
• Meal stipends
• Learning stipend
• AI tooling budget
• Flexible, unlimited vacation policy