Lead GTM

Role Overview

Lead the entire lead generation strategy in partnership with the CRO and CEO, ensuring alignment with commercial growth objectives and operational deployment across all acquisition channels. Take charge of the RevOps and marketing automation stack, managing partner agencies and industrializing the inbound funnel.

What You Will Do

Define and drive the lead generation strategy, industrialize the RevOps and marketing automation stack, manage partner agencies, and industrialize the inbound funnel from start to finish.

Why It Might Be a Fit

This is a high-impact role with high autonomy, directly linked to the CEO and CRO, with a real strategic and operational mandate. The GTM Lead takes charge and industrializes the growth engine of a scale-up on a rapidly expanding market.

Requirements

• Minimum 5 years of experience in marketing operations, RevOps, growth marketing, or as an entrepreneur who has handled these topics autonomously in a rapid growth context
• Solid experience with a modern marketing automation stack and no-code automation tools
• Demonstrated interest in AI-first approaches and the use of LLMs in production
• Proven experience in managing external agencies, particularly on the content, website, and event aspects
• Strong interest in project coordination
• Comfortable with data: dashboards, scoring, attribution models, funnel analysis
• Self-starter, autonomous, intrapreneur profile
• Fluent in French and English, both written and spoken

Benefits

• High-impact role with high autonomy
• Directly linked to the CEO and CRO
• Real strategic and operational mandate
• Demanding and stimulating environment
• Opportunity to make a difference quickly