Paid Media and Measurement Strategist, Influencer Marketing

Role Overview

As a Paid Media and Measurement Strategist, you’ll turn creator content into high-performing paid media and prove its impact. You’ll own paid strategy for some of the world’s biggest brands, partner closely with our Paid Media Analysts on execution, and help clients understand not just what worked, but why.

What You Will Do

You’ll serve as the paid media and measurement lead on cross-functional client teams, translate business goals into paid social strategies, and contribute paid media strategy and learning agendas to new business pitches and proposals.

Why It Might Be a Fit

You’ll partner with Sales and Client Success to spot new revenue opportunities, measurement solutions, and ways to grow client programs, and share client feedback with Product and Engineering to help shape the future of Resonate.

Requirements

• 2-4 years of paid media experience
• 1-2 years focused on paid social at an agency or brand
• Hands-on experience planning and optimizing campaigns on Meta and TikTok
• Familiarity with platforms like Pinterest, YouTube, Snapchat, or programmatic
• Strong analytical foundation
• Experience presenting strategy and results to clients or senior stakeholders
• Sharp attention to detail and a QA mindset
• Experience guiding the work of others
• Sense of ownership and follow-through
• Comfort with ambiguity and a fast-moving environment