Marketing Manager, Client Communication & Engagement

IGM Financial Inc. is a leading wealth and asset management company in Canada, managing approximately $290 billion in assets. The company is seeking a Marketing Manager, Client Communication & Engagement to lead the strategic development of email marketing programs and content personalization roadmap.

Requirements

• 5–7 years of experience in marketing communications, with a focus on client engagement and event marketing
• Proven experience developing and executing omni-channel engagement strategies, with a strong emphasis on email marketing and personalization
• Deep, hands-on expertise with marketing automation platforms, specifically Salesforce Marketing Cloud
• Demonstrated experience managing a sales engagement platform (e.g., Seismic), with a focus on content strategy, user adoption, and leveraging advanced features
• Excellent communication and stakeholder management skills, with the ability to simplify complex topics into clear, compliant messaging

Benefits

• COMPETITIVE COMPENSATION & RECOGNITION: competitive base salary, performance-weighted bonus, education/career support, option to join Employee Share Purchase Plan with employer matching component
• EMPLOYEE BENEFITS & INSURANCE: competitive health and dental coverage, flexible plan for you and your family and short-term & long-term disability plans
• RETIREMENT SAVINGS PROGRAMS: voluntary Group RRSP enrolment with employer matching component
• WORK LIFE BALANCE: paid volunteer days, competitive time off including 10 wellness days off, WorkPerks discount program, hybrid & flex work arrangements
• INCLUSIVE CULTURE AND DIVERSITY: living our core values: Be a Team, Be Accountable, Be Better, engaging with community through Business Resource Groups (BRG communities are volunteer employee-led groups formed around a common interest, identity, or background)

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