Offline Customer Marketing Manager

Role Overview

Design and implement offline RTM strategies, set up perfect store models, and manage channel portfolios. Leverage marketing and sales pillars to drive business growth.

What You Will Do

Develop distribution guidance, track offline in-store execution, design value chains, and manage projects. Design perfect store KPIs, track processes, and suggest actions. Coordinate NPD launches and track performance.

Why It Might Be a Fit

Requires at least 5 years of FMCG experience, trade marketing experience, and offline TM experience, especially in KA stores. English communication skills are essential.

Requirements

• At least 5 years’ experience in FMCG
• Trade Marketing experience is fundamental
• Offline TM experience, especially KA stores is must
• Offline sales experience is a plus
• English communication is must