Associate Commissioner for Communications and Marketing

Role Overview

The Associate Commissioner of Communications and Marketing serves as the agency’s lead strategist for enterprise communications, marketing, and brand management. This role is responsible for developing and executing an integrated, data-driven communications ecosystem that advances the agency’s mission, strengthens public trust, and drives engagement across the Commonwealth’s K–12 and adult education system.

What You Will Do

Strategic Communications – Develop and implement agency-wide external communications policies, ensuring consistent messaging, compliance with legal and regulatory requirements, and alignment with departmental priorities. External Communications- Oversee all external communications including events, department stakeholder messaging, and media relations. Integrated Marketing and Campaign Strategy – Develop and oversee data-driven, multi-channel marketing campaigns that increase awareness, engagement, and impact across priority initiatives.

Why It Might Be a Fit

The selected candidate will possess deep knowledge of communications strategy, public relations, and marketing principles, including how to develop and execute integrated campaigns across multiple channels and audiences. Strong understanding of digital communications, including website management, social media strategy, content marketing, and email communications.

Requirements

• Deep knowledge of communications strategy, public relations, and marketing principles
• Strong understanding of digital communications, including website management, social media strategy, content marketing, and email communications
• Familiarity with government communications, public sector media relations, and the political and regulatory environment in which state agencies operate
• Knowledge of accessibility standards for digital content and a commitment to ensuring communications are inclusive and reach diverse audiences
• A minimum of eight to ten years of progressively responsible experience in communications, public relations, marketing, or a related field, with at least three to five years in a senior leadership role managing a communications team or function

Benefits

• Comprehensive Benefits
• Employee Benefits and Rewards
• Equal Opportunity / Affirmative Action Employer
• Females, minorities, veterans, and persons with disabilities are strongly encouraged to apply