Marketing Lead

Lead the marketing team in Taiwan and develop a strategy that aligns with Business Unit Direction (BUD) and Managing Director (MD) priorities. Hire, coach, and mentor a team of 4 product managers and ensure effective cross-functional communication. Oversee local marketing affairs, campaign planning, budgeting, resource allocation, and performance tracking. Ensure compliance with local regulations and company policies. Use market, competitive, and customer insights to inform strategy and define KPIs.

Requirements

• Team leadership and development
• Strategic planning
• Commercial delivery
• Marketing operations
• Cross-functional collaboration
• Capability building
• Stakeholder management
• Compliance and governance
• Market insights and performance measurement