Marketing Manager II – Build the Brand Behind the Technology

Role Overview

The Marketing Manager II will lead and execute the marketing strategy across various channels, including messaging, content development, website optimization, social media, demand generation, events, SEO, AI search optimization, analytics, and HubSpot marketing automation.

What You Will Do

The ideal candidate will be responsible for managing assigned priorities and deadlines, escalating material risks or issues to leadership, and cultivating and maintaining strong customer and colleague relationships through clear written and verbal communication.

Why It Might Be a Fit

The ideal candidate will be a strategic and hands-on marketing professional with experience in technology marketing, strong communication skills, exceptional attention to detail, and a passion for delivering measurable results that strengthen the customer experience and drive revenue opportunities.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience
• 3–6 years of progressive B2B marketing experience, preferably in technology, cloud, data center, managed services, or SaaS
• Working knowledge of B2B strategy, buyer journeys, positioning, messaging, content development, integrated demand generation, events, and sales enablement
• Working knowledge of website strategy, email marketing, paid media, social media, SEO, local search, analytics, and AI engine optimization
• Working knowledge of HubSpot or a comparable CRM and marketing automation platform, including campaigns, segmentation, automation, lead scoring, attribution, and reporting
• Ability to own multi-channel campaigns and connect performance to marketing-qualified leads, opportunity creation, and pipeline
• Working knowledge of generative AI tools and AI search practices, with sound judgment regarding accuracy, privacy, and brand standards
• Strong writing, editing, presentation, analytical, project management, prioritization, and cross-functional collaboration skills
• Ability to work independently in a team-supportive culture and communicate effectively with customers, prospects, vendors, agencies, and internal staff

Benefits

• Dental insurance
• Vision insurance
• Paid holidays
• Other benefits not explicitly mentioned