Brand Marketing Manager for General Medicinal Products

Role Overview

We are looking for a Brand Marketing Manager to develop and execute marketing strategies and measures to maximize the business of the assigned brand, enhancing the brand power and ensuring sustainable sales and revenue.

What You Will Do

Formulate and execute a mid-to-long-term strategy to improve the brand equity of the assigned brand, manage sales and marketing expenses, and collaborate with internal departments and external partners.

Why It Might Be a Fit

Able to achieve brand goals from a consumer perspective, high communication skills, and a strong will to achieve brand goals as a brand manager.

Requirements

• Marketing experience in the manufacture of general medicinal products, consumer goods, and daily necessities
• Practical experience in brand management in the above-mentioned categories (3 years or more)
• Brand strategy and marketing strategy formulation
• Analysis and formulation of business plans based on market and sales data
• Planning and direction of advertising and communication measures
• Promotion of new product development or product improvement projects
• Planning and analysis of consumer surveys
• Promotion and presentation of projects involving internal and external stakeholders

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Stock options