Vice President, Growth

Role Overview

The Vice President of Growth will build a predictable, capital-efficient growth engine around SimpliFed’s best-in-class baby feeding and lactation care. This is a hands-on leadership role that requires developing executive relationships, negotiating and closing partnerships, and turning those agreements into referrals, completed care, and sustainable revenue.

What You Will Do

The role involves building partnerships, expanding existing accounts, securing new partners, and creating predictable volume from partners that already reach families at scale. The Vice President will also own the growth strategy, partnership execution, and consumer channel foundation.

Why It Might Be a Fit

The ideal candidate will have demonstrated success growing a healthcare, virtual care, or consumer health business through partnerships, and will be able to evaluate acquisition costs, conversion, retention, and contribution margin to allocate resources.

Requirements

• Demonstrated success growing a healthcare, virtual care, or consumer health business through partnerships
• Personal ownership of sourcing, negotiating, closing, and expanding complex commercial agreements
• Evidence of converting signed partnerships into patient acquisition and revenue
• Experience with B2B2C growth and an understanding of consumer acquisition
• Ability to evaluate acquisition costs, conversion, retention, and contribution margin and use those measures to allocate resources
• Experience leading brand and organic growth initiatives, directly or through specialists
• Strong executive relationship skills and the ability to align clinical, operational, product, and finance teams around a commercial plan
• Startup experience or demonstrated ability to execute with a small team and limited resources

Benefits

• Ownership of a growth strategy with clear priorities and substantial room to build
• Close collaboration with the CEO and leadership team on partnerships, positioning, and investment decisions
• The opportunity to help define a category while improving access to care for parents and babies
• Paid time off, holidays, retirement benefits, and remote work arrangements
• Incentive compensation and equity