Channel Marketing Sr. Manager

Role Overview

As a Channel Marketing Sr. Manager, you’ll develop and implement strategies aligned with Stanley Black & Decker’s commercial priorities, growth plans, and brand objectives. You’ll work as a hybrid employee, collaborating with cross-functional stakeholders to ensure high-quality execution and drive excellence in in-store and channel execution.

What You Will Do

Your responsibilities will include translating brand and business strategies into channel-specific activation plans, partnering with Sales and Key Account teams, and analyzing sales trends to identify opportunities and improve return on investment.

Why It Might Be a Fit

You’ll be part of a global company with 20+ brands, where you can grow and develop your skills along multiple career paths, and have access to a wealth of learning resources, including our digital learning portal.

Requirements

• Bachelor’s degree in marketing, Business Administration, Management, Commercial Engineering, or a related field
• 5–8 years of experience in Trade Marketing, Shopper Marketing, Channel Marketing, Sales, or related commercial roles
• Experience working with retailers, distributors, and channel partners, preferably in tools, hardware, consumer durables, industrial, or related sectors
• Strong knowledge of trade promotion, merchandising, channel strategy, and point-of-sale execution
• Proven ability to work effectively in a matrixed, cross-functional organization
• Experience managing budgets, agencies, and external execution partners
• Strong analytical and business-planning capabilities
• Advanced proficiency in Excel and PowerPoint; experience with Power BI, SAP, Nielsen, Circana/IRI, or similar tools is preferred
• Excellent communication, collaboration, and project management skills

Benefits

• Competitive salary
• Great benefits plan
• Career growth opportunities
• Access to a wealth of learning resources
• Diverse and inclusive culture
• Purpose-driven company with opportunities for volunteerism and giving back